To help you to understand the entrepreneurial mindset we have developed a mnemonic, where each letter of the word MINDSET corresponds to 1 essential entrepreneurial behaviour. For example, [M] Meet real needs. See the picture opposite for the full mnemonic.
Our MINDSET mnemonic is based on a systematic analysis of published research and professional practice. It provides an overarching framework and a practical definition of the mindset which can be applied in a variety of work sectors and personal circumstances. It is a positive and robust way of working, not wishful thinking.
The MINDSET mnemonic is a straightforward way of giving you a quick grasp of what the entrepreneurial mindset is all about. You should find it easy to remember and it will quickly help you to recall your 7 essential entrepreneurial behaviours. It is a framework that makes the most of what you already know.
The 7 behaviours can be considered individually and also in combination. They stand alone and reinforce each other, giving a coherent and robust definition of the entrepreneurial mindset. Use the mnemonic to reflect on your current behaviours and be inspired to take actions that create value!
The mindset is a set of behaviours that lead to successful outcomes. You can benefit from having an entrepreneurial mindset and equally if you don’t have the mindset then you are definitely going to miss out. With the right mindset, your motivation will be high, even in difficult times.
With the wrong mindset you will feel like you have to just put up with the way things are. You will be unable to see how things could change for the better. On the other hand, the right mindset empowers you to bring about the changes you want to see in your work and life.
It's a myth that only some people can have an entrepreneurial mindset. Everyone can go on an entrepreneurial journey, even if they know very little to start with. Learning and personal development are important ideas in both the entrepreneurial mindset and the growth mindset.
However, many of the key ideas of the entrepreneurial mindset are completely missing from the growth mindset. The entrepreneurial mindset has additional ideas like innovation, ethical behaviour, risk taking, financial literacy and selling. It means we can enjoy success by thinking and acting like an entrepreneur.
In recent years, there is a growing interest amongst employees and employers in the potential benefits of adopting an entrepreneurial mindset. When aligned with organisational goals, the mindset is seen as empowering people to become more innovative, productive and impactful.
We support organisational development through a smart blend of bottom-up and top-down processes. Our approach is distinctive because we help individuals to DEVELOP the entrepreneurial mindset, which changes their behavioural norms, which in turn transforms the organisational culture as a whole.
We help leaders to role model entrepreneurial behaviours so that they can generate high levels of motivation in employees and unleash their untapped potential. Every employee can be part of a successful team and play their part in transforming their organisation.
In too many organisations, employees have become demotivated and disillusioned. As a result they hold back. They no longer give their best. With the entrepreneurial mindset, all their passion, motivation and ideas are released and harnessed for the good of the organisation and the people that it serves.
With the right mindset you can create positive change for yourself, your family & friends, in the street where you live or your neighbourhood, for your team or organisation, and even in your city or country, and sometimes for the whole world.
The mindset encourages you to see your place in the world and how to make your contribution. The mindset asks how you can meet the real needs of the world, see new ways of solving the problems that really matter and dare to challenge the old ways that no longer work.
The mindset energises individuals and organisations to take an entrepreneurial approach to solving the really big societal problems and for delivering substantial changes that will improve the lives of large numbers of people.
You can take action about the things that really matter to you. You can find the people who share your passion and collaborate with them to bring about really big changes in the world. Change your mindset and you can change the world.